Customer Satisfaction in Nokia

Customer Satisfaction in Nokia Marketing is a comprehensive term and it includes all resources and a set of activities necessary to direct and facilitate the flow of goods and services from producers to consumers in the process of distribution. Businessmen refer marketing process as distribution process. Human efforts, finance and management constitute the primary resources in Marketing. Marketing encompasses all activities of exchange conducted by producers and middlemen in commerce for the purpose of satisfying consumer demand. Marketing Management is responsible for organizing, directing and controlling all marketing activities included in the process of marketing. Marketing consist of a set of principles for choosing target markets, identifying consumer needs, developing wants. Satisfying products and services and delivering value to customers and profit to the company. More successful companies owe their success to practicing a thorough customer orientation. They make consumer needs the basis of company opportunities. Definition of Marketing P. Kotler defines marketing as the set of human activities directed at facilitating and consummating exchanges. The essence of marketing is exchange of products and the transaction is to satisfy human needs and wants. The American Marketing Association defines marketing as the performance of business activities that direct the flow of goods and services from producer to consumer ABOUT CUSTOMER SATISFACTION: Customer satisfaction, a business term, is a measure of how products and services supplied by a company meet or surpass customer expectation. Today in the customer driven economy, all firms are engaged in a rat race to attract customers build long term relationships with their customers. The key to customer loyalty is customer satisfaction. A satisfied customer will act as a spokesperson of the companys product and bring in more customers. All the efforts put in by the marketer in the end comes down to satisfying the customers. Customer satisfaction, a business term, is a measure of how products and services supplied by a company meet or surpass customer expectation. Certain ways in which customer satisfaction can be achieved: Undertaking the needs of the customer. For defter customer satisfaction a firm has to correctly determine the need of its customer. The best way to understand their needs is through collecting the opinion of the customer and finding out what they really want. Fulfilling the needs of customers. To a customer a product represents bundle of expectations. If the performance of the product falls short of expectation, the customers are dissatisfied. So a firm must try to fulfil the needs of the customers. To study the customers demand in the market. Customer demands are continuously changing. It can rise or fall. Therefore the firm should be careful and be able to satisfy the customer demand. Good quality products The firm should always be able to satisfy the customers by providing them with good quality products and be able to maintain the quality of the goods. Good service at purchase point and after sales service. Good quality services are helpful to increase the satisfaction level of the customer. Good after sales service prevents dissatisfaction, frustration and ill will among customers. It can also build up and maintain seller goodwill and better company image. STATEMENT OF PROBLEM: To find out if the customers are satisfied with services offered by NOKIA and also to find out if they have any problem with the services. Finally get the customers view on NOKIA services and also how to bring about improvements OBJECTIVES: To track customers attitude towards NOKIA To find out customer satisfaction with respect to the services offered by NOKIA To find, if the services are rendered on time to the customers and to find out if the customers would want any change in NOKIA marketing strategy SCOPE OF THE STUDY: The scope is to study the Customer Satisfaction on the Services provided By NOKIA in UK. It looks at the general satisfaction levels of the customers of NOKIA. It also tries to find out how long the customers has been associated with NOKIA, the research also seeks to provide the company with suggestions for improving the services provided by them and also provides information to the company about the rising competition faced by them. DATA COLLECTION TECHNIQUE Data collection instrument is an instrument through which data is collected as accurate as possible. It should be easy to use convenient for obtaining data and the researcher should find it easy to gather accurate data using this instruments used in research are- QUESTIONNAIRE: These contents a set of question which are all the people respond back by answering question choice answers. It is the most common method. MAIL SURVEY: This instrument is a questionnaire but it is sent by mail and response is also obtained by Mail, However, the response could be low. Apart from this there are also other mechanical or electronic devices which are also used for getting data. INDUSTRIAL PROFILE About the company Nokia Corporation (NYSE: NOK) is one of the worlds largest telecommunications equipment manufacturers. It has since established a leading brand presence in many local markets, and business has expanded considerably in all areas to support customer needs and the growth of the telecommunications industry. Nokia also produces mobile phone infrastructure and other telecommunications equipment for applications such as traditional voice telephony, ISDN, broadband access, professional mobile radio, voice over IP, wireless LAN and a line of satellite receivers. Nokia provides mobile communication equipment for every major market and protocol, including GSM, CDMA, and WCDMA. SWOT Analysis of the Company: Nokia Strengths: Nokia has largest network of distribution and selling as compared to other mobile phone company in the world. It is backed with the high quality and professional team in the HRD Dept. The financial aspect is very strong in case of Nokia as it has many profitable business. The product being user friendly and have all the accessories one want that is why is in great demand making it No-1 selling mobile phones in the world. Wide range of products for all class. The re-sell value of Nokia phones are high compared to other companys product. Weakness: Nokia has many strengths and some weakness. Some of the weakness includes the price of the product offered by the company. Some of the products are not user friendly. Not concern about the lower class of the society people. Not targeting promotion toward them. The price of the product is the main issue. The service centers in India are very few and scare. So after sales service is not good. Opportunity: Nokia has ample of opportunity to expand its business. With the wide range in products, features and different price range for different people, it has an advantage over the competitors around. With the opportunity like Telecom penetration in India being at the peak time, Nokia has an opportunity to increase its sales as well as the market share. As the standard of living in India has increased the purchasing power of the people as increased as well Threats: Nokia has many threats to tackle to maintain its position as market leader. The threats like emerging of other mobile companies in the market. The companies like Motorola, Sony Eriksson, Cingular (U.S) etc. these companies have come to the stand of tough competition with Nokia in the field of Mobile Phones. Threats can be like providing cheap phones, new features, new style and type, good after sales service etc. So, Nokia has to keep in mind the growing competition around. Nokia has to make strategies to tackle problems in the present and the near future. The growing demand of WLL network can cause drop in sales for Nokia, as Nokia provides many less CDMA phones to the customer.

Cinderella Man Essay

From a descent fighter making it by in the world, to soup lines, to making one intense comeback, Braddock lived the ultimate American dream. â€Å"Cinderella Man,† James Braddock comes from New Jersey and he’s a light-heavyweight boxer in the start of this film. Making it by in life, he is forced to give up his dream when he ends up fighting with a broken hand, which took him out of the ring when he threw an illegal punch. That punch resulted with James losing his license. The Braddock’s could not afford to keep up with everything financially. He gives it his all in order to overcome the hardships he and his family are living. In an earlier scene Braddock gave his daughter his ration of a breakfast as she begged her mother in hunger, for more. â€Å"Here is a movie where a good man prevails in a world, where every day is an invitation to despair, where resentment would seem fully justified, where doing the right thing seems almost gratuitous, because nobody is looking and nobody cares.† (Ebert, Para 9) Braddock prays for the ability to provide, despite all he does he just could not make ends meet. His wife Mae sent the children away to her sisters so that they would be warm and provided for. He is so upset because he had promised those little ones they would never be separated and that he would do anything to keep their family together. Braddock resorts to begging his managers and others when he couldn’t afford to turn the utilities back on. He sells anything and everything worth a dime just to be able to provide for his wife and children, and get those kids back home. Braddock takes his collection of change along with wages from the docks and he managed to get the bills paid. The man just wants to be able to put food on the table as well as heat the home simultaneously. He manages to bring the kids back home and they run through filled with joy as they flicked nearly every light switch on. Nothing could have made them happier than to be back home and for their father to keep his promise. Out of sheer luck his manager comes to him one day with a single fight to offer for $250 only because another fighter needed a fill-in. He accepts the offer and wins; his manager then convinces everyone to let him back in the ring for good. He was truly given his second chance at life and the opportunity to fulfill his version of the American dream. The only problem is that his dream was his wife’s worst nightmare. That nightmare only got worse when Braddock was offered a chance in the ring with Max Baer. Despite the fact that Max Baer has already killed two men in the ring and his wife’s wishes against the fight, He took on Baer, knowing what a monster he was up against. Mae returns home and finds her children in the stairway listening to the fight over the radio. She proceeded to pace back and forth awaiting the end of the fight. All she wanted hoped, and prayed for was her husband’s survival and she got more; he won. When he eventually made it back to the ring, it was far from certain that he’d ever land a bout with the heavyweight champ – much less that he’d prevail over Baer, portrayed in the film as a single-minded punching machine with a mean streak as broad as his beefy shoulders. (Sterritt, Para 8) Becoming the new world champion, Braddock won more than just a fight. The story is almost fairy-tale-like as you feel his dreams come true in that last round. With his crooked smile pinned upon his face, Braddock took that win right from Baer. With the winnings he and his wife bought a house. They raised those kids in that house and happily lived the rest of their lives there. Triumphantly James Braddock won and lived the American dream Dargis, Manohla. â€Å"Cinderella Man (2005).† Movie Reviews, Showtimes and Trailers. The New York Times, 2005. Web.15 Apr. 2012. . Ebert, Roger. â€Å"Cinderella Man :: Rogerebert.com :: Reviews.†Rogerebert.com. Chicago Sun Times, 2 June 2005. Web. 15 Apr. 2012. . Sterritt, David. â€Å"In ‘Cinderella Man,’ Actors Pack a Punch.† The Christian Science Monitor. The Christian Science Monitor, 03 June 2005. Web. 29 Apr. 2012. .

Essay on How to Make Teaching and Learning Intresting in Class Room Essay

It’s interesting to observe, isn’t it, how much higher education is still driven by a â€Å"brute force† model of delivery? As much as we might wish it were otherwise, postsecondary courses and degree programs are still largely delivered in a one-size-fits-all manner, and those students who can’t keep up are simply left behind, sometimes irretrievably so – the higher education equivalent of natural selection, some might say. (I once had lunch with a colleague, for example, who told me with no small amount of pride that he only taught to the 10 percent of the class who â€Å"got it.† The others, it seemed, were not worth his effort.) But surely anyone – teacher, student, or otherwise – who has ever sat in a classroom has seen glaring evidence of the fact that not all students move at the same pace. Some are prepared to move more quickly than the majority while others require greater attention and more time to master the same mate rial as their classmates. The limits of mainstreaming diversely skilled students are obvious to all and yet we largely persist in the vain hope that greater numbers of students will learn to move at â€Å"class pace† if only we underscore their responsibility to do so in syllabuses and first-class lectures. Of course, when teachers face classes of 20 or 40 or 200 students, personalized instruction isn’t much of an option. It’s simply too expensive and impractical – until now, perhaps. Witness the countervailing perspective emerging these days that the curriculum is the thing that needs to change pace. Indeed, after a number of years of quiet experimentation we may now be on the cusp of an evolutionary moment – one that promises greater personalization, deeper engagement, and stronger outcomes for students of many types. And it may even be affordable. In fact, it may even be cost-efficient, by virtue of allowing instructors to use their time more ju diciously. Welcome to the emerging realm of adaptive learning – an environment where technology and brain science collaborate with big data to carve out customized pathways through curriculums for individual learners and free up teachers to devote their energies in more productive and scalable ways. What promises to make adaptive learning technologies an important evolutionary advance in our approaches to teaching and learning is the way these systems behave differently based on how the learner interacts with them, allowing for a variety of nonlinear paths to remediation that are largely foreclosed by the one-size-fits-all approach of traditional class-paced forms of instruction. To put it simply, adaptive systems adapt to the learner. In turn, they allow the learner to adapt to the curriculum in more effective ways. (See this recent white paper from Education Growth Advisors for more background on what adaptive learning really looks like – full disclosure: I had a hand in writing it.) If the early results hold, we may soon be able to argue quite compellingly that these forms of computer-aided instruction actually produce better outcomes – in certain settings at least – than traditional forms of teaching and assessment do. In the future, as Darwin might have said were he still here, it won’t be the students who can withstand the brute force approach to higher education who survive, but those who prove themselves to be the most adaptive. A recent poll of college and university presidents conducted by Inside Higher Ed and Gallup showed that a greater number of the survey’s respondents saw potential in adaptive learning to make a â€Å"positive impact on higher education† (66 percent) than they saw in MOOCs (42 percent). This is somewhat surprising given the vastly differing quantities of ink spilled on these respective topics, but it’s encouraging that adaptive learning is on the radar of so many college and university leaders. In some respects, adaptive learning has been one of higher education’s best-kept secrets. For over a decade, Carnegie Mellon University’s Open Learning Initiative has been conducting research on how to develop technology-assisted course materials that provide real-time rem ediation and encourage deeper engagement among students en route to achieving improved outcomes. So adaptive learning is not necessarily new, and its origins go back even further to computer-based tutoring systems of various stripes. But the interest in adaptive learning within the higher education community has increased significantly in the last year or two – particularly as software companies like Knewton have attracted tens of millions of dollars in venture capital and worked with high-visibility institutions like Arizona State University. (See Inside Higher Ed’s extensive profile of Knewton’s collaboration with ASU, from January of this year, here.) Some of our biggest education companies have been paying attention, too. Pearson and Knewton are now working together to convert Pearson learning materials into adaptive courses and modules. Other big publishers have developed their own adaptive learning solutions – like McGraw-Hill’s LearnSmart division. But a variety of early-stage companies are emerging, too. Not just in the U.S., but all around the world. Take CogBooks, based in Scotland, whose solution’s algorithms permit students to follow a nonlinear path through a web of learning content according to their particular areas of strength and weakness as captured by the CogBooks system. Or consider Smart Sparrow, based in Australia, whose system supports simulations and virtual laboratories and is currently being deployed in a variety of institutions both at home and here in the U.S., including ASU. There is also Cerego, founded in Japan but now moving into the U.S., with a solution that focuses on memory optimization by delivering tailored content to students that is based not only on a recognition of which content they have mastered but also with an understanding of how memory degrades and how learning can be optimized by delivering remediation at just the right point in the arc of memory decay. These adaptive learning companies, and many others working alongside them, share a common interest in bringing brain science and learning theory into play in designing learning experiences that achieve higher impact. They differ in their points of emphasis – a consequence, in part, of their varying origin stories. Some companies emerged from the test prep field, while others began life as data analytics engines, and so on. But they are converging on a goal – drawing on big data to inform a more rigorous and scientific approach to curriculum development, delivery, and student assessment and remediation. In the months ahead, you should expect to be seeing more and more coverage and other discussion of companies like these, as well as the institutions that are deploying their solutions in increasingly high-impact ways. Last month, the Bill & Melinda Gates Foundation iss ued an RFP inviting institutions to collaborate with companies such as these in seeking $100,000 grants to support new adaptive learning implementations. The grants are contingent, in part, on the winning proposals outlining how they’ll measure the impact of those implementations. Before long, then, we may have much more we can say about just how far adaptive learning can take us in moving beyond a one-size-fits-all approach to teaching and learning – and in achieving better outcomes as a result. And for some students, their survival may depend upon it. source: Nityanand Mathur 9165277278 365/22Vidhya Nagar Colony Shujalpur Shajapur(465333)

The Evolution Of Health Care - 1184 Words

What is quality in health care? We can divide it into three elements: 1. Care by practitioners and other providers which means receive correct diagnosis and an appropriate strategy of care from practitioners; and convenience, comfort, quite, privacy, food etc. from care providers. 2. Care Implemented by patient that means patient should take care not only for him or herself but also for his or her family. It is patient’s responsibility if he or she succeed or fail of getting health care. 3. Care received by community as the whole. People should judge the social distribution of levels of quality in the community. It depends on who has an access more or less to care and after having access, receiving it in good or low quality. The evolution of health care in the United States started over 300 years ago. It is divided into six main important eras: the charitable, the educational era, the insurance era, the government era, the managed care era and the consumerism era. The charitable includes period from about 1700 to about 1830. In the beginning of this period, health care was provided voluntarily in public houses mostly for needy citizens. Those who had money could afford seen or treated at homes. The firs hospital was built in Philadelphia in 1752, after about 40 years hospital in New York opened their doors for people who need a treat. At the same time in New York state passed licensure act that person who wants to practice medicine or surgery must have been examinedS how MoreRelatedThe Evolution Of Health Care861 Words   |  4 PagesThe evolution of health care has influenced current health care systems using insurance companies in a number of ways. This evolution started almost a decade ago when there was need to transform the organization of health care system. Retail clinics have emerged to offer routine preventative and acute care services by non-physician providers, with predictable wait times, more convenient venues, and more obtainable prices. This article evaluates the evolution of the health care system and examinesRead MoreEvolution of Health Care999 Words   |  4 PagesEvolution of Health Care Information Systems Nancy Glaz HCS/533 February, 4, 2013 Sean Kern Evolution of Health Care Information Systems The introduction of Health Information Systems (HIS) to the health care industry has changed the delivery and reimbursement services in the United States (US). The history of information systems (IS) has enhanced communication between patients, providers, and insurance providers. Prior to the information age, health care use a paper method to maintainRead MoreHealth Care System Evolution1152 Words   |  5 PagesHealth Care System Evolution From the Medicare/Medicaid focus, I will attempt to break this down from the evolution of the old to the influence of the current or present systems.   I would further consider the old concepts of supply and demand.   Health care is no different.   In early health care delivery, there was not much demand because there was not much known.   In many instances, patients werent as educated about healthcare and illnesses to know where to go to seek care.   This is evident byRead MoreEvolution of Health Care Information1106 Words   |  5 PagesHealth Information Systems HCS 533 January 10, 2011 Evolution of Health Care Information Over the last 20 years dramatic changes have occurred in the health care industry. â€Å"Health care technology has exploded over the last 20 years, not just in the arena of medical diagnosis and treatment, but also in the area of health information and documentation† (The art of patient care, 2008, p. 1). Two Major Events Twenty years ago, Riverview Hospital was limited with technology. The use ofRead MoreThe Evolution Of Health Care Industry876 Words   |  4 PagesThe evolution of health care industry has taken a taken a drastic turn for employers and healthcare insurance. This article outlines a comparison in the time period between 2001 to 2011 where health insurance was typically purchased for large organizations; yet drastically lacked in medium to small companies (Haislmaier, Moffit, Owcharenko, Senger, 2014). The large organizations typically would have 100 or more employees and the smaller organization less than 100. The trend was noted in economicRead MoreThe Evolution Of Health Care Technology1256 Words   |  6 PagesHospitals date back to over 2500 years ago in history. Yet, an important factor in the way hospitals run is the evolution of health care technology. Hospitals have been directly impacted from key technological advancements in the last five decades and present era. It al l started in the 1960’s up until present decade 2010. With each decade brings change and progression. With these significant changes as years pass, competition is on the rise and external factors pose problem for hospitals to overcomeRead MoreEvolution Of Mental Health Care Essay1545 Words   |  7 PagesEvolution of Mental Health Care Mind over matter. To perceive is to believe. The way people think about a subject can largely effect the habits and matter of that subject. Dr. Emoto’s study of positive and negative intention using rice â€Å"sends a clear message that what we feel and say to ourselves and others has the potential to alter the very molecules surrounding us† (Curtin, Elise). Over the decades, mental health care has experienced a shift in perception to better care for patients becauseRead MoreThe Rapid Evolution Of Health Care1814 Words   |  8 PagesAlone ER The Rapid Evolution of Health Care By Steve Okhravi, MD, MBA, CPE July 16, 2012 Emergency care in the US is at a breaking point. Per data from The Institute of Medicine, over 1000 hospitals closed in the past few years because of the enormous cost associated with operation. There has been an increase in the number of visits to emergency rooms (ERs) to more than 120 million mostly due to those who are uninsured who, as a result, have a lack of access to primary care. As the number ofRead MoreEvolution of Health Care Systems1524 Words   |  7 PagesContracts and licenses Contracts and licenses are not themselves intellectual property and are generally considered to be a distinct discipline, not part of the same area of law as intellectual property. Nevertheless, contracts are essential to our system of intellectual property. They are the means by which you share intellectual property. Contracts and licenses are the means by which people let their intellectual property out in a controlled way. Importance Normal people interact withRead MoreHealth Care System Evolution Paper1313 Words   |  6 PagesHealth Care System Evolution Paper This paper will discuss how HMOs have influenced current health care systems. HMOs have been able to reduce health care cost in many ways and have also faced many difficulties along the way. Many Americans years ago did not have health coverage and we are still seeing this today because of the cost of these plans. HMOs or Health Maintenance Organizations are health care plans that reduce health care cost. Members of an HMO are usually required to make a co-payment